Television ratings

NFL Action Still Tops the Ratings

For the 11th consecutive week, NFL games were the most watched television program.

CBS’ national telecast (Colts/Patriots or Chargers/Broncos) was the number one program with an audience of 23.6 million viewers.  The NBC Sunday Night telecast of Ravens/Steelers was second with 18.2 million viewers.

28 of the 30 local NFL markets also had NFL actions as their number one show.  Here is the list:

Week of 11/12-18  

 

HH

HH

RTG

Market Game

Date

RTG

SHR

Rank

Pittsburgh Ravens at Steelers

11/18/2012

47.5

66

1

New Orleans Saints at Raiders

11/18/2012

46.4

66

1

Boston Colts at Patriots

11/18/2012

43.1

65

1

Milwaukee Packers at Lions

11/18/2012

42.5

71

1

Baltimore Ravens at Steelers

11/18/2012

39.0

54

1

Denver Chargers at Broncos

11/18/2012

36.9

68

1

Indianapolis Colts at Patriots

11/18/2012

36.7

57

1

Buffalo Dolphins at Bills

11/15/2012

31.1

45

1

Cleveland Browns at Cowboys

11/18/2012

28.9

54

1

Kansas City Bengals at Chiefs

11/18/2012

28.6

52

1

San Diego Chargers at Broncos

11/18/2012

26.8

50

1

Houston Jaguars at Texans

11/18/2012

26.5

53

1

Dallas-Ft. Worth Browns at Cowboys

11/18/2012

26.3

52

1

Cincinnati Bengals at Chiefs

11/18/2012

25.6

47

1

Detroit Packers at Lions

11/18/2012

24.9

48

1

Atlanta Cardinals at Falcons

11/18/2012

24.1

46

1

Charlotte Bucs at Panthers

11/18/2012

23.9

44

1

Washington, DC Eagles at Redskins

11/18/2012

23.3

48

1

Philadelphia Eagles at Redskins

11/18/2012

22.0

43

1

Minneapolis Packers at Lions

11/18/2012

21.0

51

1

Jacksonville Jaguars at Texans

11/18/2012

21.6

35

1

Phoenix Cardinals at Falcons

11/18/2012

18.9

40

1

Nashville Chargers at Broncos

11/18/2012

18.1

26

1

St. Louis Jets at Rams

11/18/2012

18.0

37

1

Tampa Bucs at Panthers

11/18/2012

17.4

35

1

New York Jets at Rams +bonus coverage

11/18/2012

14.7

29

1

Miami Dolphins at Bills

11/15/2012

12.3

19

1

San Fran-Oakland Ravens at Steelers

11/18/2012

10.0

19

1

Fox Garners Solid Ratings For Network UFC Debut

UFC premiered on network television on Fox this past Saturday and the ratings for the event were strong.

The one-hour telecast registered a rating of 3.1 with an audience of 5.7 million viewers, making it the most watched UFC event ever.  It was also the most watched professional fight of any kind in eight years.

Fox saw a ratings win across its key demos of adults 18-34 (3.2 rating), adults 18-49 (3.0 rating); men 18-34 (4.3 rating) and men 18-49 (4.0 rating).

ESPN Sees High Numbers for MLB Season Finale

ESPN registered its highest rating since 1998 for its MLB Wednesday Night Baseball match-up between the Red Sox and Orioles in the final game of the season.  Baltimore beat Boston 4-3, ultimately knocking the Red Sox out of the American League Playoffs.

The game registered 1.6. rating with an average of 2.1 million viewers.  The game was not seen in the Boston or Baltimore markets.

Following the game ESPN switched to the end of the match-up between the New York Yankees and Tampa Bay Rays.  That game earned a rating of 2.8, with 3.8 million average viewers.

NBC Sees Big Numbers in Canada/USA Gold Medal Game

From NBC PR:

Sunday afternoon’s USA vs. Canada gold medal hockey game, that NBC’s Bob Costas called, “One of the greatest sports events I have ever seen,” was the most-watched hockey game in 30 years.  Canada’s epic 3-2 overtime victory (3:20-6:13 p.m. ET) drew an average viewership of 27.6 million, the most watched hockey broadcast of any kind since the USA vs. Finland 1980 gold medal game in Lake Placid on Feb. 24, 1980 (32.8 million).  For historical comparison, the “Miracle on Ice” USA-Russia semifinal game that aired on tape delay on Feb 22, 1980 from the Lake Placid Games drew 34.2 million average viewers.

“We’ve been fortunate to have a front-row seat to observe a nation of fans that appreciates winter sports, is proud of their winter sport heritage and celebrates success – no matter which country wins – so it was only fitting yesterday when Sidney Crosby scored the goal to give Canadians the gold that meant so much to this country,” said Dick Ebersol, Chairman, NBC Universal Sports & Olympics.  “‘O Canada’ will never be the same.”

NFL Still Ratings King Through Week Two

From the NFL comes news that the ratings for NFL games continue to lead the pack against other programming.

The leage notes that the Sunday night match-up between the Giants and Cowboys drew 24.8 million viewers, the highest rated Sunday night game in history.  And Monday’s Colts/Dolphins game was the most watched cable television show in 2009 with 14.7 million viewers.

Equally as impressive was the fact that NFL football was the top rated program of the week in 29 of the 30 league markets.  The only market where it wasn’t #1…Jacksonville.  If you have home crowds like this, I guess you can’t expect too much…

Jags

Photo Courtesy Jacksonville.com

It’s Time for East Coast Bias

Living on the east coast it’s difficult at times for some to watch sporting events, especially national telecasts which start after 8:30pm ET.  We know why they start so late, because the networks are looking to tap into the west coast audience.  I’d agree with the continuation of this practice, if only those on the west coast were watching.

Thanks to our friends at Sports Media News, the ratings for the first game of the NLCS shows a glaring disparity between fans on the east coast and those on the west.   The numbers were through the roof for those living in Philadelphia, at 23.9.  You would think that the ratings in Los Angeles would be similar, considering the involvement of the Dodgers.  L.A. did finish second nationally, with a resounding rating of 9.4!  Less than half the numbers in Philadelphia!  The next four largest viewing markets for the game were east of the Rocky Mountains.

I think it’s safe for us to question the passion of the fans on the west coast…and the networks should lead the way.

It’s time for the networks to ask the sports leagues to start nationally televised games no later that 7pm.  This way East coast viewers (especially children) can watch most of the game while those out west can join in when they can.  They seem to be less than enthusiastic anyway.  What’s the highest rated sporting event each year?  The Super Bowl, which starts just before 6:30pm ET.  Why don’t the other leagues follow suit?

For those who say that real east coast fans will stay up late to watch a game are correct.  They can say the same about west coast fans who will have to struggle to watch a game beginning at 4pm.  If they’re real fans they’ll tune in. 

It makes sense that if the numbers are on the east coast, why not cater to THEIR needs?