Sports Media Weekly Podcast #36- Dermot McQuarrie, Fox Soccer Channel

After a week taking care of business we are back with another edition of the Sports Media Weekly Podcast.

My co-host, Ken Fang at Fang’s Bites, and I start off the show by talking about the good ratings numbers turned in by NBC/Versus for the Stanley Cup Finals and ABC/ESPN for the NBA Finals.  There is little doubt that this trend will continue.

We also look into the ability of the MLB Network to telecast games of importance on short notice, specifically the Major League debut yesterday of Nationals phenom Steven Strasburg.

We also look into the media implications of a growing Big 10 and Pac 10 Conference if each are able to lure new members.

Coverage of the World Cup is our focus this week.  We are joined on the show by Dermot McQuarrie, Assistant General Manager, Senior Vice President of Production and Programming at Fox Sports International.  McQuarrie oversees Fox Soccer Channel, which will provide comprehensive coverage of the events in South Africa beginning tomorrow.

Sports Media Weekly Podcast #18- Trenni Kusnierek, MLB Network

Time again for the next edition of the Sports Media Weekly Podcast.

Ken Fang at Fang’s Bites and I use the first part of the program to talk about MLB Network’s coup in securing the first interview with Mark McGwire after his admission that he used performance enhancing drugs during his playing career.

We also spend some time talking about how CBS may be willing to drop the price of a 3o second advertisement for the Super Bowl.  We also touch upon expanded offerings for tennis (Tennis Channel) and soccer (Fox Soccer Channel) fans.

Our guest this week is Trenni Kusnierek of the MLB Network.  During our interview we talk to Trenni about her career which has taken her from a station in Eau Claire, WI to the MLB Network.  We also ask how she feels about traveling so much during the MLB season, what she can learn from her famous MLB Network colleagues, and what she sees as her role at MLB network in 2010…