NBC Sees Big Numbers in Canada/USA Gold Medal Game

From NBC PR:

Sunday afternoon’s USA vs. Canada gold medal hockey game, that NBC’s Bob Costas called, “One of the greatest sports events I have ever seen,” was the most-watched hockey game in 30 years.  Canada’s epic 3-2 overtime victory (3:20-6:13 p.m. ET) drew an average viewership of 27.6 million, the most watched hockey broadcast of any kind since the USA vs. Finland 1980 gold medal game in Lake Placid on Feb. 24, 1980 (32.8 million).  For historical comparison, the “Miracle on Ice” USA-Russia semifinal game that aired on tape delay on Feb 22, 1980 from the Lake Placid Games drew 34.2 million average viewers.

“We’ve been fortunate to have a front-row seat to observe a nation of fans that appreciates winter sports, is proud of their winter sport heritage and celebrates success – no matter which country wins – so it was only fitting yesterday when Sidney Crosby scored the goal to give Canadians the gold that meant so much to this country,” said Dick Ebersol, Chairman, NBC Universal Sports & Olympics.  “‘O Canada’ will never be the same.”

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