Sports Media Weekly Podcast #20- Steve Dittmore, University of Arkansas

Sports Media WeeklyAnd they said it wouldn’t last.  We have reached the 20th edition of the Sports Media Weekly Podcast.

This week Ken Fang at Fang’s Bites and I talk about the humongous ratings realized from the AFC and NFC Championship games from this past weekend and how that may bode well for CBS’ numbers for Super Bowl XLIV.

We also touch upon the controversial ad CBS is planning to air Super Bowl Sunday from a pro life group featuring Heisman Trophy winner Tim Tebow.

We also touch upon the continued perception of east coast bias on the part of ESPN and Fox as they begin laying out their prime time baseball line-up.

Our guest this week is Dr. Steve Dittmore, Assistant Professor of Recreation and Sports Management at the University of Arkansas. Steve joins us to talk about his interest in introducing social media networks into sports business.  He also talks about the failed bid of Chicago to secure the 2016 Summer Olympics as well as his interest in issues surrounding carriage of local teams by regional sports networks.

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